This year, Trigano was back to growth and profitability: consolidated sales growth is close to 10% and operating result improves strongly. Trigano has also strengthened its financial structure and enters 2011 with no debt and with equity capital of more than €300 M. These results are the fruit of action programmes started from 2008 that relied on strict operational and financial discipline. The measures adopted demonstrated their efficiency and highlighted the capacity of Trigano to adapt quickly to difficulties.

2011 was also a year of innovation. Considering that this one is necessary in a crisis period to revive consumers’ interest, Trigano knew how to differentiate from competition by proposing attractive products, positioned as close as possible to users’ needs. New layouts in motor caravans, caravans and static caravans, launching of new products protected by design registrations and patents, new materials and manufacturing processes, widening of ranges, evolutions were numerous and had clear success. This policy contributed to reinforce the position of Trigano that has a number of assets to improve volumes and results in the years to come.

Moreover, the economic fluctuations of these last months have absolutely not altered the quality of leisure vehicle fundamentals. On the contrary, they favoured the return to authentic and convivial holidays. As an environment-friendly leisure, bringing freedom and that entails no additional cost compared to a stay at home, motor caravan saw its values reinforced. This is demonstrated by the evolution of registrations which is still positive: the decrease of new vehicle being compensated by the increase of second-hand vehicle sales. Furthermore, the increase of life expectancy everywhere in Europe combined to the demographic expansion of senior population represents a structural trend that will support growth in the years to come.

Lastly, the competitive landscape was considerably modified by the crisis that has left several players in difficulty. The years to come will see a consolidation of the leisure vehicle and trailer markets, in which Trigano intends to take an active part.
Thanks to the quality of its management, to its innovation capacities and to the strength of its positioning, Trigano is well-equipped to pursue its development on the European markets of leisure vehicles and trailers and to improve significantly its profitability.

 

François FEUILLET

Chairman and CEO